Paper Published in the Journal of Big Data
The Journal of Big Data (IF 8.6, Springer Nature Publishers) has accepted our paper, “Context-aware prediction of active and passive user engagement: Evidence from a large online social platform.” The paper shows that context-aware modeling approaches may offer a holistic yet lightweight and potentially privacy-preserving representation of user engagement on online social platforms. The work was conducted with Snapchat, Columbia Business School, and CMU.